XPAND Blog
Graphic Design 101
Graphic design very simply put is a visual representation of your brand. The AIGA (American Institute of Graphic Art) defines graphic design as a creative process that combines art and technology to communicate ideas. T
Content Management
Content management precedes the age of the internet, however, with the creation of the world wide web you now have content in overwhelming amounts and the need of content management becomes all the more pressing.
Branding 101
While that may seem pretty straightforward, developing branding for your company can be a long and difficult process, but without branding your company will be inconsistent and unrecognizable.
Blogging 101
Blogging is actually a great way as a small business owner or organization to boost your company though. In fact, it is one of the most effective ways to build your brand awareness and is inexpensive.
Email Campaigns
While many of us do our communicating through text and social media now, emails are still a great source for companies to stay connected with their audience and engage future leads.
Event Promotion
For anyone that has planned an event it is well known that event promotion can either make or break the success of the event but many may become overwhelmed or not know where to start.